Search Marketing


Outsourcing SEO

Tue Mar 11, 2008 2:53 pm
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Whether you want to have your latest blog post spread across the world or you are trying to market your new web application, you probably have considered using the services of an outside company to help.

A few years ago most SEO services included

  • Keyword Research
  • Title Tag Optimization
  • W3c Validation
  • Working on HTML Source Code
  • Content Editing

These services were geared more toward traditional website structures, which did not include blogs or social media outlets.

Most of those traditional services can now be done successfully in house.

But with the advent of blogs, social bookmarking, social media and social networking there are other factors to consider when thinking about Search Engine Marketing.

New services to consider include

  • Social Bookmarking – is it easy to add your articles
  • Blog Writing – optimizing for blog search
  • Press Release Writing
  • Video Optimization – promoting and creating online videos
  • RSS Feeds – optimizing your feed for maximum exposure

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